Saturday, April 20, 2019
CX Tech

Smarter Demos: Introducing A New Way to Self-Checkout

SmarterCX Team
April 02, 2019

2 minute read

SmarterCX presents the Smarter Demos series, a 2-minutes-or-less look at some of the most innovative CX technologies and how they work.

In this 7th video on the Smarter Demos series, we take a look at some of the latest in omnichannel retail technology. While on location at NRF 2019: Retail’s Big Show in New York City from January 13-15, the SmarterCX team met with Scott Scherler, Master Principal Sales Consultant, who gave us a brief demo of the self-checkout kiosk.

Self-checkout is a common staple in the retail environment. But many retailers run self-checkout kiosks as a separate project from the rest of the business. Newly released at NRF 2019, we take a look at Oracle‘s latest self-checkout solution which is run on the same code base as other device types in a given store.

Watch our interview or read the transcript below.

SmarterCX: I’m here with Scott from Oracle, and Scott is showing me a self-checkout solution, but it’s especially exciting because this is newly released at this show. Scott, can you tell me about it?

Scott Scherler: It’s really awesome. The first thing I’m prompted to is my item entry area, and I’ve just got a bar code here that we’ll scan. It pulls the item in and I have a picture, just as a customer, that I can confirm what I scanned is actually the product that I’m taking.

Then at this point, if I wanted to finish, I can just finish and pay. We’re going to select credit card, so I have the ability to take my card and insert it. It’s going to go through and process that credit transaction. Once it’s authorized, I have the ability to email a copy to myself or I can print. We’ll go ahead and print, and I now have a receipt that is the exact same receipt that you would get if you checked out at the full service workstation.

So a single code base is running multiple device types in a single store. Many of our retailers have ventured and looked at self-checkout always as a separate project. This now can be done just as part of a standard implementation.

To see more interviews and customer experience takeaways from NRF 2019, read “NRF 2019: 3 Days of Retail Customer Experience Takeaways“. And to view the full Smarter Demos series, visit

SmarterCX Team
The SmarterCX team is comprised of subject matter experts, writers, artists, designers, and CX professionals who are dedicated to building a smarter customer experience. by Oracle is the destination for professionals who are building the next generation of customer experience. Here, you can find breaking news, in-depth analyses, expert insights, and useful tools that will empower you to think and work progressively.