Monday, September 28, 2020
CX Events

Everything You Need to Know About the Oracle CX Cloud Virtual Summit on Personalized Marketing

Jodi Warner
July 22, 2020

2 minute read

Oracle is hosting the Oracle Cloud CX Virtual Summit on Thursday, August 6 from 12:00 PM to 1:30 PM EST. The virtual event is free to attend, with planned content including insights into how personalized marketing can reimagine the modern customer experience.

Register for the virtual summit here.

Here’s everything you need to know about the Personalized Marketing Oracle CX Cloud Virtual Summit including information on:

  1. Featured speakers
  2. Agenda highlights
  3. Social media
  4. Future summits & Markie Awards

Note that session and event details are subject to change.

Featured speakers

Featured speakers at Oracle Cloud CX Virtual Summit will include:

  • Rossa Shanks, CMO, Dow Jones
  • Tyri Squyres, CMO, Frontier Airlines
  • Jay Baer, Event Host, Content Marketing Consultant and CEO of Convince & Convert
  • Rob Tarkoff, Executive Vice President, Oracle CX and Data Cloud
  • Holly Simmons, Vice President, Outbound Product Management for Oracle CX Marketing and CX Unity
  • Shashi Seth, Senior Vice President, Oracle CX Marketing
  • Andrea Tucker, Director of Product Marketing, Oracle
  • Bryan Finfrock, Senior Product Marketing Manager, Oracle

Agenda highlights

The 90-minute virtual event plans to deliver insights into how marketers can remain resilient in the face of constant change. Viewers will learn from executives on why it’s never been more important to understand real-time customer signals. Agenda highlights include:

  1. Sessions from Oracle CX Marketing visionaries
  2. Oracle customer success stories
  3. Oracle product news and feature releases
  4. Select sessions on the topics of B2B or B2C marketing:
  • Mastering Customer Signals in the Experience Economy with Rob Tarkoff, Executive Vice President, Oracle CX and Data Cloud
  • Mastering the Pace of Customer Change with Real-Time Experiences with Shashi Seth, Senior Vice President, Oracle CX Marketing and Holly Simmons, Vice President, Outbound Product Management for Oracle CX Marketing and CX Unity
  • Visualize Your Path to B2B Marketing Excellence with Rossa Shanks, CMO, Dow Jones and Andrea Tucker, Director of Product Marketing, Oracle
  • Visualize Your Path to B2C Marketing Excellence with Tyri Squyres, CMO, Frontier Airlines and Bryan Finfrock, Senior Product Marketing Manager, Oracle

Social media

Twitter

The official hashtag for the event is #OracleCXSummit. Oracle handles @OracleCX and @OracleMktgCloud will post updates as well.

Facebook

Facebook updates during the event will be shared on the Oracle Customer Experience and Oracle Marketing Cloud Facebook pages.

LinkedIn

Updates during the event will be shared on the Oracle Marketing Cloud page and Oracle Customer Experience page.

Upcoming summits and Markie Awards

  • August 4: View the 2020 Markie Winners. Check out the finalists and find out more information about the Markie Awards here.
  • September 17: Intelligent Service in the Experience Economy
  • October 29: Responsive Selling in the Experience Economy

Register for the free virtual summit here, and check back before, during, and after the event for frequent updates!

Note that session and event details are subject to change.

Jodi Warner
Jodi Warner is little bit Yankee and a little bit y'all. Some of Jodi's favorite things include her goldendoodle, jazz fest in New Orleans, eating in NYC, and watching her favorite sports teams. Jodi is a Senior Content Manager at Oracle with more than 10 years of industry experience.
SmarterCX.com by Oracle is the destination for professionals who are building the next generation of customer experience. Here, you can find breaking news, in-depth analyses, expert insights, and useful tools that will empower you to think and work progressively.
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