This is a preview of the report, “2018 Holiday Ecommerce Predictions”.
With the help of ecommerce industry experts, the Oracle Commerce Cloud team has developed a list of holiday predictions accompanied by top tips to engage and convert shoppers during the most wonderful time of the year. Here’s a sneak peek of the strategies to help you win this holiday season:
- Rather than offering discounts, Annex Cloud recommends engaging loyalty customers with limited-time opportunities to exchange loyalty points for gifts cards that can be used as holiday gifts.
- Procrastinators make up over 50% of all shoppers, so Deliv believes that offering same-day delivery will be ‘a must’ this holiday season.
- With customers depending heavily on the advice of others, TurnTo suggests showcasing customer-generated content, like reviews and customer photos, on your in-store displays.
See more predictions and tips for the 2018 holiday season in “2018 Holiday Ecommerce Predictions”.
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